Munich Convention Bureau

Incentives can be effective catalysts for good team spirit. We show seven tips with action-packed incentives in Munich.

At Weihenstephan research brewery, you can breathe in the spirit of the Purity Law – and learn everything there is to know about Munich's favorite beverage.

The best MICE events are intense, the impressions varied and exciting. Here, we present seven well- or lesser-known Munich moments that will let you easily and immediately relax from all the hustle and bustle of a congress – and at the same time give you the full Munich experience.

Sustainability is important at all levels of the MICE industry – right down to the perfect outfit. Munich-based fashion designer Fabio Di Salvo creates clothes for his Enzo Escoba brand that are both MICE-appropriate and as sustainable as possible.

Top news for the congress metropolis: From 8 to 11 June 2025, the ISAKOS World Congress will be held in Munich.

An unforgettable location makes every event memorable. In Munich, it couldn’t be easier for MICE organizers on one of our rooftop terraces.

Nobel Prize winners, security luminaries, world-class professors: Munich has a lot to offer in intellectual capital terms. Here, we present seven of Munich's most exciting conference speakers.

For Dennis Latz, Managing Director, Käfer Service and his team, successful catering is their day-to-say business. In this interview, he explains what shouldn’t be overlooked in catering planning.

The European Stroke Organisation Conference (ESOC) 2023 at Messe München.

To market Munich even more attractively as a MICE location for high-quality and sustainable events, Munich Convention Bureau will be working with the editorial collective Nansen & Piccard as its new lead agency.

IMEX in Frankfurt is a must-attend event for the international MICE industry. So Munich Convention Bureau will of course be there from 23-25 May 2023 with along numerous Munich partners.

The "IAS - International AIDS Society" has chosen Munich as the venue for AIDS 2024, the 25th International AIDS Conference.

Unique, incomparable - who wouldn't want to be like that? Sometimes, however, this uniqueness is not that easy to find.

Munich is in for an exciting new year. Event planners and visitors can look forward to a number of news and some special events in the metropolis on the Isar.

From 29 November to 1 December 2022, over 3,000 exhibitors and 15,000 experts from the meetings and events industry from over 100 countries met in Barcelona, Spain.

470 Brazilian entrepreneurs from the company VIBRA Energia waited eagerly for their incentive trip to Munich for more than 800 days due to multiple postponements caused by the Covid-19 pandemic.

From 13 to 16 October 2022, around 180 rafters came together for their annual meeting in Munich.

2022, there are already numerous successes that Munich ccompanies from the MICE sector have been able to achieve for themselves.

At many MICE events, too, participants like to dress in traditional costume. To avoid organisers or agencies having to buy hundreds of Dirndls and Lederhosen themselves, there is Bavarian Outfitters.

From 5 to 9 September, leading scientists, including three Nobel laureates, came together at Graphene Week 2022 to share the latest insights in graphene research.

IMEX America is the largest and most important trade fair on the North American continent. Taking part is of course a must for the Munich Convention Bureau as well.

100 years ago, Munich's barley juice began a triumphal procession throughout the world and has been considered a delicacy ever since.

Nowadays, an entire industry deals with exercise in the broadest sense: from sportswear to sports equipment, sporting trips or health advice to sport itself.

How events, trade fairs and congresses contribute to the city's sporting image

Increase the concentration of participants at the event through movement, non-technical experiences and fun.

Munich's leisure value is at least as high as its MICE infrastructure is good. There are many places where you can really let off steam or just get some exercise.

Young talent is also urgently needed in the MICE industry. In May 2022, Munich was visited by 120 students from the Glion Institute of Higher Education, specialising in Hospitality and Events.

A conversation about feasibility, future challenges and CO2 offsets.

Topics such as environmental protection or green energy are also taking on great importance in the MICE industry.

Our archives are for everybody. From current case studies about hybrid and covid-compliant events, new opernings and articles about the business hub Munich. Simply browse, inform yourself and get inspired!